Articles, letters, & insights

Perspectives

How we think about small business, ownership and succession, operating, and building companies with purpose.

Where Jasper Lane Begins

John Kjelstrom on leaving a corporate role to start Jasper Lane, what 70 conversations taught us, and why small businesses are where purpose belongs.

John Kjelstrom defines purpose in three parts: clarity of mission, a multiple bottom line commitment, and accountable, compassionate leadership.

Why Jasper Lane is drawn to the smaller end of private markets, where investors can see what their capital helps make possible.

Why Jasper Lane chose a deal-by-deal, independent sponsor model over a traditional fund, and what that means for investors and owners.

Perspectives by email

Letters and articles on small business, ownership, and building with purpose. Short, useful, and never more than we'd want to read ourselves.